Salvadoran startups and micro-enterprises, recognized for their digital transformation, are awarded by CABEI, KfW, and the European Union

Article originally published on CABEI's website on 8/12/2025. The European Union through LACIF contributes to the DINAMICA II Initiative through an investment grant and technical assistance.

As an incentive for innovation and sustainability, the DINAMICA II Initiative, promoted by CABEI, the German Government through KfW, and the European Union, awarded a total of US$15,000.00 in resources to reward six outstanding ventures and micro and small enterprises (MSEs) at the three exhibition and marketing fairs held during the graduation ceremonies for graduates in E-Commerce and Digital Administrative Management.

The winning projects were: Sophie Crown, Abeja Dorada, Woody Cat, Amaia Magia Ancestral, Moon's Ice Cream Rolls, and Chips Genio, recognized for their innovation and growth potential. The resources awarded will be used to drive the modernization of their processes, expand their market presence, enhance their business model, and strengthen their productive capacity.

"Thanks to the DINAMICA II Initiative and all the entities involved, my business will be prosperous, since, with this support, I will invest in the purchase of two solar panels so that my fruit dehydration venture will be sustainable in all aspects," said Helen Guzmán, from Chips Genio, winner of first place.

The fairs, organized by the Business Development Center (CDMYPE) at Gerardo Barrios University (UGB), became a space where 400 participants put their newly acquired digital skills into practice, exhibiting and marketing their products to new customers, institutions, and strategic partners.

With the conclusion of this third edition, the DINAMICA II Initiative reaffirms its commitment to inclusive economic development and business innovation, contributing to the strengthening of an environment where MSMEs can compete, innovate, and grow sustainably.